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How to Use the Marketing Section in Assessments

This support article explains how to configure marketing settings to promote your assessments.

Rahul
Rahul
Creator

Want your assessments to stand out on social media and track performance effectively? FreshLearn’s Marketing Section lets you customize how your assessment appears when shared and helps you integrate tracking scripts for better analytics.

Here is a detailed step-by-step video.

How to Access Marketing Settings

  1. Go to Products > Assessments.
  2. Select the assessment you'd like to edit.
  3. Click on the Settings button (top-right corner).
  4. Scroll down to the Marketing section.

Social Media Sharing Image

Upload a custom image that will appear when someone shares your assessment on

platforms like:

  1. Facebook
  2. LinkedIn
  3. Twitter (X)

Recommended size: 1200 x 630 px for optimal display.

Meta Title & Description

Add a catchy Title and Description that will be shown when the link is shared.

This helps in improving click-through rates and makes your assessment more appealing

online.

Add Tracking Script

If you want to track assessment visits or conversions using tools like:

  1. Google Analytics
  2. Facebook Pixel
  3. Any third-party tracking

You can paste your custom script or pixel code in the "Custom Scriptst" area.

Make sure the script is secure and complies with privacy regulations.

Final Step

Once all your marketing details are updated, click Save to apply changes.

Pro Tip

Combine this feature with FreshLearn’s landing pages or email campaigns to track user behavior across touchpoints and fine-tune your marketing strategy.

Need help with integrating a specific script? Contact us at support@freshlearn.com.